The online war between the giant Google and Microsoft with their Bing search engine is heating up with accusations of copying flying from left to right. Google has gone public with their allegations by stating at their official blog in no uncertain terms that Bing is guilty of recycling the Google results.

Say what you want, but picking sides in this online war becomes easy when considering the evidence as stated at the Google blog, and of course, the fact that Google has always been in the lead when it comes to the generation of accurate search results.

Amit Singhal, the Google engineer explained in exact detail how Google engineers created phony search results as bait and how Bing then displayed the same results on their search pages not too long after. The conclusion can only be that Bing is guilty, but Microsoft responded with a not-guilty plea, stating that results indicate how Bing uses opt-in customer data for better search experiences for customers.

The tech community has come out with fierce criticism for both sides, but according to Google all they want is for Microsoft to stop with their practice of recycling Google results at their Bing search engine.

How does Microsoft Recycle Google Results?

Microsoft uses opt-in online customer data and their Bing toolbar to get a feel for what the users search for and which links are followed. Users who do searches using Google and have the Bing toolbar installed will subsequently find that every time they click on a Google result that Bing records it and then ads the results to their own search results. If one look at it in this way, it seems that Google has a point; recycling of Google search results is not too original on the part of Microsoft and it does seem to be an underhanded technique while the Google engineers have to work hard in ensuring that search results are highly accurate. The Google versus Bing war promises to get even more exciting and the outcome should set a president for future recycling efforts by search engine companies.