• Pay Per Click
• Affiliate Marketing
• Web Design
• Newsletter Systems
• E-mail Marketing
• Viral Marketing
• Online Marketing
• Mobile Marketing
• MMS Marketing
• SMS Marketing
• Content Writing
• Traffic Generation
• Search Engine Optimisation
• Viral Marketing Tools
• Website Reporting
• Internet Marketing Training

• The Importance of Accurate Targeting
• What is Google Analytics?
• Web 2.0 - Enabling Viral Marketing
• What is AWStats and how can it help you?
• iLead Online's Approach to Integration
• Behind Every Great Website there is a Great CMS
• A Significant Development for Consumers and Marketers

Pay per Click advertising is another brilliant way, in-which search engines can be used to drive traffic to your site.With PPC advertising results are guaranteed AND you pay only for results received. Sounds almost too good to be true doesn't it? Here's how it works.

Examples of PPC service providers are Google's AdWords, Yahoo! Search Marketing, Microsoft AdCentre, Ask, LookSmart, Miva, Yandex and Baidu.

iLead Online manages the targeting, cost and tracking of Pay Per Click advertising on behalf of our clients to ensure the medium is optimised as a traffic generation tool.

— J. Nortje (Marketing Director)

Advantages of PPC

Precise Targeting Your advert will be viewed by your target market, i.e. Internet users interested in your product / service. Geographic locations and languages can also be specified.

Control Cost You can create a budget and adjust it until you reach your desired results.

Tracking You are able to measure the effectiveness of the medium and the advert by tracking the number of clicks your pay per click advertisement received and the actual sales generated through the landing page.

We recommend Pay Per Click advertising as part of our integrated Internet marketing approach and are experienced at utilising this method to the greatest advantage.

We offer a proactive and highly responsive service which includes:

Administration, keyword verification, advert creation for maximum click through, bidding, search engine selection, cost benefit analysis, performance monitoring and management.

• Specifically designed for Small to Medium sized business this advanced SEO package is a start up package and allows for increased traffic and overall Search Engine Visibility. The package includes all statistical rank and traffic reporting.

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